digital stRATEGY FOR IROQUOIS HILL RUNNERS

WEBSITE

Click on image to see the full site

Click on image to see the full site

what I did for this project:

  • Streamlined front page content

  • Improved About Us and Become a Member pages

  • Made the overall feel of the site more attractive and welcoming


Newsletter

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What I did for this project:

  • Updated the newsletter from a PDF that looked like a print publication to a more modern, digital experience. (Here’s an example of what the newsletter looked like before.)

  • Changed the content strategy to focus more on happenings within the organization and the local running community

  • Created a cohesive design for section headers within the newsletter


Social media content

what i do for this ongoing project:

  • Post all events and updates from the group on Facebook

  • Create graphics to go on event pages and posts

  • Answer all messages and comments that come in through social media